Read Development of a Blue Ocean Strategy Concept. Perspective from German Courier, Express and Parcel (CEP) Market

Development of a Blue Ocean Strategy Concept. Perspective from German Courier, Express and Parcel (CEP) Market

Christopher Engel

4.9/5 (17895 ratings)

Description:Bachelor Thesis from the year 2013 in the subject Business economics - Business Management, Corporate Governance, grade: 1,3, University of Applied Sciences Essen, language: English, abstract: As there are four big players so called integrators and many local small and medium sized companies in the German Courier, Express and Parcel (CEP) market, this thesis shall investigate if it is possible to create blue oceans within the defined market. Furthermore it is investigated what kind of strategies are needed to sell at increased pricing levels in a matured market environment like the German CEP industry. It shall provide a summary of established corporate strategies in comparison to the new strategic management approach of blue ocean strategy. The main objective is to investigate current levels of competition within the German CEP market via the research of CEP market leaders in each segment to finally develop a blue ocean strategy concept.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Development of a Blue Ocean Strategy Concept. Perspective from German Courier, Express and Parcel (CEP) Market. To get started finding Development of a Blue Ocean Strategy Concept. Perspective from German Courier, Express and Parcel (CEP) Market, you are right to find our website which has a comprehensive collection of manuals listed.
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Pages: 76

Format: PDF, EPUB & Kindle Edition

Publisher: Grin Verlag

Release: 2019

ISBN: 366894198X

Description: Bachelor Thesis from the year 2013 in the subject Business economics - Business Management, Corporate Governance, grade: 1,3, University of Applied Sciences Essen, language: English, abstract: As there are four big players so called integrators and many local small and medium sized companies in the German Courier, Express and Parcel (CEP) market, this thesis shall investigate if it is possible to create blue oceans within the defined market. Furthermore it is investigated what kind of strategies are needed to sell at increased pricing levels in a matured market environment like the German CEP industry. It shall provide a summary of established corporate strategies in comparison to the new strategic management approach of blue ocean strategy. The main objective is to investigate current levels of competition within the German CEP market via the research of CEP market leaders in each segment to finally develop a blue ocean strategy concept.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Development of a Blue Ocean Strategy Concept. Perspective from German Courier, Express and Parcel (CEP) Market. To get started finding Development of a Blue Ocean Strategy Concept. Perspective from German Courier, Express and Parcel (CEP) Market, you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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Development of a Blue Ocean Strategy Concept. Perspective from German Courier, Express and Parcel (CEP) Market

Development of a Blue Ocean Strategy Concept. Perspective from German Courier, Express and Parcel (CEP) Market

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