Read The Kim Kardashian Principle: Why Shameless Sells (and How to Do It Right)

The Kim Kardashian Principle: Why Shameless Sells (and How to Do It Right)

Jeetendr Sehdev

4.9/5 (19154 ratings)

Description:The Instant New York Times, Wall Street Journal, and Washington Post Bestseller!How do social media stars attract such obsessive attention–even more than the Hollywood A-list? And what can they teach us about making our own ideas, products, and services break through? The world’s leading authority on celebrity branding, Jeetendr Sehdev, whom Variety calls "the best in the business," tackles these questions head-on. Sehdev shows why successful images today–the most famous being Kim Kardashian–are not photoshopped to perfection, but flawed, vulnerable, and in your face. This total transparency generates a level of authenticity and intimacy with audiences that traditional marketing tactics just can’t touch. The KIM KARDASHIAN PRINCIPLE reveals the people, products, and brands that do it best–from YouTube sensations like Jenna Marbles to billionaire tech mogul Elon Musk–and proves why the old strategies aren't working. After all, in a world where a big booty can break the Internet and the president is a reality TV star, self-obsession is a must-have. No posturing, no apologies, and no shying away from the spotlight.THE KIM KARDASHIAN PRINCIPLE is a fresh, provocative, and eye-opening guide to understanding why only the boldest and baddest ideas will survive–and how to make sure yours is one of them.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with The Kim Kardashian Principle: Why Shameless Sells (and How to Do It Right). To get started finding The Kim Kardashian Principle: Why Shameless Sells (and How to Do It Right), you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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Format: PDF, EPUB & Kindle Edition

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ISBN: 1250107539

Description: The Instant New York Times, Wall Street Journal, and Washington Post Bestseller!How do social media stars attract such obsessive attention–even more than the Hollywood A-list? And what can they teach us about making our own ideas, products, and services break through? The world’s leading authority on celebrity branding, Jeetendr Sehdev, whom Variety calls "the best in the business," tackles these questions head-on. Sehdev shows why successful images today–the most famous being Kim Kardashian–are not photoshopped to perfection, but flawed, vulnerable, and in your face. This total transparency generates a level of authenticity and intimacy with audiences that traditional marketing tactics just can’t touch. The KIM KARDASHIAN PRINCIPLE reveals the people, products, and brands that do it best–from YouTube sensations like Jenna Marbles to billionaire tech mogul Elon Musk–and proves why the old strategies aren't working. After all, in a world where a big booty can break the Internet and the president is a reality TV star, self-obsession is a must-have. No posturing, no apologies, and no shying away from the spotlight.THE KIM KARDASHIAN PRINCIPLE is a fresh, provocative, and eye-opening guide to understanding why only the boldest and baddest ideas will survive–and how to make sure yours is one of them.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with The Kim Kardashian Principle: Why Shameless Sells (and How to Do It Right). To get started finding The Kim Kardashian Principle: Why Shameless Sells (and How to Do It Right), you are right to find our website which has a comprehensive collection of manuals listed.
Our library is the biggest of these that have literally hundreds of thousands of different products represented.

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The Kim Kardashian Principle: Why Shameless Sells (and How to Do It Right)

The Kim Kardashian Principle: Why Shameless Sells (and How to Do It Right)

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