Description:Proven customer engagement approaches for winning in the most important moments driving profitability and growth-customer retention and expansionIndustry analysts report that up 70-80% of business growth comes from existing customers.So why are you still investing mainly in attracting new customers? And, leaving renewals and upsells to chance? Or, worse yet, using a one-size-fits-all approach to acquisition as you do for expansions?The Expansion Sale provides everything you need to seize the competitive edge in the customer-success space. Authors Erik Peterson and Tim Riesterer explain how the buying psychology of existing customers differs from that of new customers, and show how to adapt your commercial engagement strategies accordingly. They provide clear, easy-to-apply messaging frameworks for creating and delivering winning conversations in the four must-win commercial moments of customer success: ensuring renewals, communicating price increases, increasing upsells, and apologizing effectively for service failures.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with The Expansion Sale: Four Must-Win Conversations to Keep and Grow Your Customers. To get started finding The Expansion Sale: Four Must-Win Conversations to Keep and Grow Your Customers, you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.
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PDF, EPUB & Kindle Edition
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Release
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ISBN
1260462765
The Expansion Sale: Four Must-Win Conversations to Keep and Grow Your Customers
Description: Proven customer engagement approaches for winning in the most important moments driving profitability and growth-customer retention and expansionIndustry analysts report that up 70-80% of business growth comes from existing customers.So why are you still investing mainly in attracting new customers? And, leaving renewals and upsells to chance? Or, worse yet, using a one-size-fits-all approach to acquisition as you do for expansions?The Expansion Sale provides everything you need to seize the competitive edge in the customer-success space. Authors Erik Peterson and Tim Riesterer explain how the buying psychology of existing customers differs from that of new customers, and show how to adapt your commercial engagement strategies accordingly. They provide clear, easy-to-apply messaging frameworks for creating and delivering winning conversations in the four must-win commercial moments of customer success: ensuring renewals, communicating price increases, increasing upsells, and apologizing effectively for service failures.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with The Expansion Sale: Four Must-Win Conversations to Keep and Grow Your Customers. To get started finding The Expansion Sale: Four Must-Win Conversations to Keep and Grow Your Customers, you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.